What Is On-Page SEO? How to Do On-Page Optimization in 2025
One crucial on-page SEO factor we haven’t mentioned yet is site speed. Slow websites can frustrate users, increase bounce rates and signal to search engines that your site is not a high-quality resource. This Google tool evaluates your site’s page speed and provides suggestions on how to improve it.
Engage Your Audience
Uncover your ratio of good vs bad links so you can perform better on Google. However, you might encounter a steep learning curve, especially if you’re new to web analytics. Luckily, Clarity offers a responsive support team that helps you navigate its complex interface and make the most of its analytics capabilities. If you like customizing your site audits and studying it based on your specific metrics, SE Ranking does that for you with different personalized settings. You have over 120 metrics in the tool that can help you audit your site efficiently and avoid even the slight details that could hamper your SEO results. Why you can trust TechRadarWe spend hours testing every product or service we review, so you can be sure you’re buying the best.
How we tested the best on-page SEO tool
If you’ve been in search of a solution for organizing and tracking the various on-page SEO elements, you’re in luck. If your site loads slowly or haphazardly, it’s likely your visitors aren’t going to stick around — and Google knows that. Structured markup, or structured data, is the process of “marking up” your website source code to make it easier for Google to find and understand different elements of your content.
On-page SEO factors are aspects of your website that you can optimize for better search rankings. It’s about improving things like your technical set-up, your content, and how user-friendly your site is. In this post, we’ll explain all about on-page SEO and how it differs from off-page SEO, and we’ll talk about some on-page optimizations that can help you to rank better..
For example, the H1 on this page is the article title, “Understanding On-page SEO” is an H2, and this section is an H3. The higher up the title is, the more relevant it is to impacting your search results. On-page SEO is one of the three main SEO branches, which include technical and off-page SEO. The three practices work cohesively, so it’s ideal to cover each when possible.
It’s a format to mark up the information about the web page so search engines understand it better. In SERPs, structured data visually improve the user experience and the click-through-rate. In today’s digital landscape, On-page SEO is not just important — it’s essential.
On-page SEO is more than a checklist of factors that you need to optimize and maintain. It’s the gateway to getting your content in front of users, growing your brand, and maintaining a loyal customer base. Lastly, click-through rate (CTR) measures how many users click on your link in search results, signaling to search engines whether your page appears relevant to search queries.
All in One SEO provides an easy way to add author bylines to articles. You can also add a second byline for a reviewer or a fact-checker. Some types of schema markup can also add visual flair to your search snippets, and that can increase click-through-rates (CTRs), as Milestone Research has shown. All in One SEO allows you to create global settings for image optimization.
- A crawl error means that Google and its search engine bots are having trouble viewing a page on your site.
- It’s also important to watch out for repeat keywords in different subfolders.
- On page seo issues are in your control so that they should be resolved without any delay to improve rankings in search engine result pages.
- They offer users a more informative preview of your page directly in the search results.
It also provides insights into customer interactions and the best times for user engagement. Headings (aka header tags) are used to convey the hierarchy and structural outline of the SEO Anomaly content on a page to search engines and users. Poorly-optimized URLs or the lack of headings will make your pages harder to navigate for both internet users and crawlers. If there are a lot of images on your website, but they lack the alt attribute, search engines won’t know what they depict. Having internal links helps search engine crawlers find more related content to a page.
Dropping your main keyword within the first 100 words will help Google to understand what your content is about. But a keyword like “esports earnings” is definitely one you should be targeting since it’s got low competition and some really high search volume. Well, before thinking of where and how often to use keywords, you should start by doing keyword research in order to determine which keywords to use. If you’re going to go down the AI route, just bear in mind that – as with any type of content – it needs to be useful if it’s going to rank well. And if everyone uses the same AI content, it might still end up being duplicate content.